Activity trackers are super popular, even months after many have given up on their New Year Resolutions - and that's a great sign that these gadgets are more than just a fad you get bored with; they really work! Fitbits will be the #1 choice for many looking to get healthier this year. Most Fitbit users keep their healthy promises longer thanks to the great app and challenges with friends, colleagues and family. Fitbits have ruled the fitness tracker market for years, and the current line-up is better than ever thanks to the introduction of the company’s first fully fledged smartwatch, the Ionic.
If you're thinking of buying a Fitbit, you can find great deals and discounts if you know where to look. Here, we bring you the best Fitbit deals we've found.
Best Fitbit deals available now
Below you'll find our pick of the best available today including the popular Fitbit Charge 2 for £109.76 on Amazon UK, where you'll also find the top-end smartwatch Fitbit Ionic with £40 off at a bargain £239. There's also up to £20 off the Fitbit Alta, depending on size and colour choice - flick through the colours to see each discount. The Alta HR can be found for up to £39 off.
Which Fitbit should you buy?
There are seven activity trackers in Fitbit’s current range: Flex 2, Alta, Alta HR, Charge 2, Zip, and the Ionic (which has seen a price drop to £279 from £299) and Versa Fitbit smartwatches. You may also find older models heavily reduced. Their features vary significantly, as do their prices.
If you’d prefer a discreet activity tracker that isn’t worn around the wrist, you might like the Zip. For the most impressive features and a watch-buckle wristband, look to the Charge, Alta HR, Versa or Ionic. And for pop-clasp sitting in the middle of the range when it comes to features there’s the original Alta and the Flex 2.
We’ve got a complete guide to choosing the best Fitbit here, so spend some time researching which to look out for on Black Friday itself.
It’s worth making a note of how much the Fitbit you’re hoping to buy costs right now, and determining how much you’d like to spend on one now. Here’s a rundown of the current models and their RRPs:
- Zip: £49.99
- Flex 2: £69.99
- Alta: £99.99
- Alta HR: £129.99
- Charge 2: £139.99
- Versa: £199.99
- Ionic: £279.99
|Ace||Flex 2||Alta||Alta HR||Charge 2||Versa||Ionic|
|Shop at Fitbit||Pre-order||Buy||Buy||Buy||Buy||Pre-order||Buy|
|Steps, Calories & Distance||Y||Y||Y||Y||Y||Y||Y|
|Sleep Tracking & Silent Alarm||Y||Y||Y||Y||Y||Y||Y|
|Sleep Stages (Light, Deep, REM)||-||-||-||Y||Y||Y||Y|
|Reminders To Move||Y||Y||Y||Y||Y||Y||Y|
|PurePulse Heart Rate||-||-||-||Y||Y||Y||Y|
|Cardio Fitness Level||-||-||-||Y||Y||Y||Y|
|Call & Text Notifications||Y||Y||Y||Y||Y||Y||Y|
|Guided Breathing Sessions||-||-||-||-||Y||Y||Y|
Where to find Fitbit deals
You can find Fitbit deals around the web from various different retailers from time-to-time. It's worth checking them all if you're on the hunt for a great deal because you never know when a new discount might appear.
These are the most likely of places, so we'd recommend you check these first:
Don't forget to sign up for the 30 day free trial of Amazon Prime to get access to Lightning Deals 30 minutes early, as well as free next day delivery, as we've seen Fitbits as part of Amazon's daily deals quite often.
Best Fitbit deals
1. Fitbit Alta
Now: £70.64 (£29.35 off)
You can now get the Fitbit Alta for less than the price at the Fitbit Store.
2. Fitbit Ionic
Now: £239 (£40.99 off)
The Fitbit Ionic is now cheaper on Amazon than on Fitbit's official store. Read our review.
3. Fitbit Charge 2 with Amazon Echo Dot Bundle
From: Currys PC World
Now: £129.98 (£20 off)
4. Fitbit Blaze
Now: £138.99 (£21 off)
Fitbit's best known for its activity trackers, but the Blaze smartwatch is well worth a look at £138.99 on Amazon.
5. Fitbit Flex 2
Now: £49.99 (£30 off)
We love Fitbit's minimalist activity tracker, and right now Amazon is selling it cheaper than Fitbit itself.
6. Fitbit Charge 2 Special Edition
Now: £119.99 (£36 off)
Grab this special edition version of the Charge 2 with £36 off at Amazon.
7. Fitbit Charge 2
Now: £109.76 (up to £30.23 off)
The Charge 2 now costs less on Amazon than on Fitbit's Store. Find out more in our Fitbit Charge 2 review.